Tuesday, April 27, 2010

A is for Advertisments

Sitting on the couch, waiting and waiting until the clock ticks 9 PM because this is when GLEE is on. What is GLEE? GLEE is a TV show has a glee club at their high school. A GLEE club is an organized club that sings songs. I know people that watch GLEE so much that they tape every episode and watch it over and over. But if they love it so much they buy the show on DVD.

Every TV show that is playing on TV has to have some breaks during the show this is called advertisements or more commonly today we hear commercials. Most commercials are just persuading people that the product is good, like Sham Wow, Slap Chop etc. Some advertisements can be very annoying or they can even be funny.

I think the best advertisements/commercials are the ones that are on during the Super Bowl. Super Bowl advertisements are probably the best because the companies know that there a millions of people watching the Super Bowl, so they spend a lot of money to make good advertisements. But, just recently they blocked out all of the US advertisements in Canada because the people in Canada that have the rights to broadcast eh Super Bowl are not paid by the American companies to play the American ads. So all that the Canadians get to see are the Canadian advertisements. If you wanted to see the American ads you would have to go to youtube to watch them.

My family owns a Home Hardware in Canada. My Dad and I went to this market thing where all the Home Hardware owners go and meet all the other Home Hardware owners and also the companies that sell their stuff to Home Hardware. Well, during the market time my Dad had to do a commercial for Home Hardware. To make this advertisement my Dad had to stand in front of a green screen saying what he was going to say in the commercial. Later, they put the background picture in where the green screen was. I remember sitting down and listening to what he was saying and what the directors were saying. It took awhile because the directors were saying do it again. When I finally saw the commercial on TV (during the Super Bowl!) my Dad was magically standing in front of a pile of lumber! There is a commercial on CTV right now where you can see my Dad. You have to be paying attention though because he is not on there long and he is the first guy that talks in the commercial.

To conclude my advertisement post, I just wanted to say that it is important to advertise your products well because if you don’t advertise them you don’t have a business. Also people won’t know what your product is, so they won’t buy it if you don’t advertise.

Life Lesson: “The business that considers itself immune to the necessity for advertising sooner or later finds itself immune to business.” Derby Brown

I commented on Emma S’s Blog on Parents.

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